Feeling fulfilled?
It's possible.

You’ve done everything right, everything you could, so why are you left feeling this way?Through personalized, pragmatic, and thoughtful coaching, I help you move from feeling stuck and frustrated to feeling aligned, energized, and truly fulfilled - at work, at home, and at the intersection of the two.

• Discover How

Feeling overwhelmed, stuck, lost, frustrated, and out of steam

You’ve worked hard, gotten far, yet somehow, it feels like you’re never doing enough.You know how to look “fine” to others, but truth is, you’re not sure how to enjoy your life and burnout might be around the corner.So… now what?

Finding your alignment

To guide you out of frustration, we start by rediscovering what you genuinely want to experience in this chapter of your life, beyond the noise of expectations.With your vision as the beacon and my 3x3 framework as the guide, I'll help you identify, evaluate, and take action on tailored-to-you solutions that align with your goals.

Feeling clear, energized, creative, joyful, and fulfilled

Using this holistic, yet structured, approach to self-awareness, it becomes easier to find solutions and make decisions that are aligned with your genuine goals, leading to fulfillment and joy. Feeling re-energized, you'll experience how capable, creative, and performing you truly are, from one moment to the next.Investing in your fulfillment means you benefit, and so do your loved ones.

"I feel so empowered. There was a huge shift in my mindset that allowed me to seize opportunities right away.I started seeing things that were right infront of me"

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Finding my alignment

Checking the boxes
For over 15 years, I worked hard in the renewable energy industry, a field I enjoyed and wanted to grow in. I loved the analysis, the mission, the people.But I was constantly giving 110%. Not knowing how to work differently, I’d quietly burn out and have to change roles or step back just to recover.It became a cycle: hustle → burnout → repeat.The stress caught up with me
When I returned to work after maternity leave, everything had changed - my life, my identity, and what I needed from my work. And I freaked out, because so much of my identity was tied to how well I performed.I still wanted to be a working mom. I still cared about my career. But the way I had always worked - overgiving, overfunctioning - was no longer possible.The pace, the pressure, the internal noise of being a corporate high-performer, managing expectations at work and home, caught up with me.And for the first time, I couldn’t push through.A new way to be successful
That frustration, shame, misalignment became data. I stopped overriding it and started listening.With support, I untangled the patterns I’d been living by and asked myself a new kind of question: What do I actually want to experience in this chapter of life?For me, the answer looked like this:
- More presence and energy with my family
- Continued growth at work without having to overextend
- A shift toward more human-focused work, empowering others through insight and clarity
- More autonomy, and the ability to scale my time with greater flexibility and intentionLittle by little, I stopped chasing external markers of success and started designing a version of success that embraced who I was becoming.How I help others do the same
Today, I coach hardworking professionals who feel stuck, even though they’ve done everything “right.” Together, we clarify what you want, right-size your next steps, and create a path forward that feels effective and fulfilling - personally and professionally.Because there are as many ways to succeed as there are people.What's your turning point?
In my journey, the turning point was returning to work after becoming a mom, when the old ways of working no longer fit who I was becoming.What’s your turning point? It might be a single event. It might be a fork in the road. Or maybe it’s been slowly building and you have this persistent sense that something’s off, a growing tension between what you’re doing and what you’re feeling.Whichever it is - it matters. Now is a good time to pause, realign, and choose what feels right for you. Even though you're used to doing so much alone, you don’t have to figure it out alone, and you don’t have to settle. This is your time.

My clients are thriving & so can you

My clients are hard working professionals who’ve spent years striving, giving, and showing up for everyone else.Through my coaching program, they reconnect with what truly matters. Sometimes by making bold changes through accessible actions, and sometimes by shifting small patterns that were quietly holding them back.They walk away with more clarity, energy, and fulfillment - which means they're able to lead, parent, and live in a way that finally feels true to them.

Living in Alignment

Trying to hold it all together while feeling stuck is exhausting, but you don’t have to do it alone anymore.As you coach, I help you slow down (just enough) so you can gain clarity on what truly matters, and create lasting change that fits your real life.Structured in phases, we’ll first clarify your vision, and then, we'll build practical habits so you can take accessible actions that align with your goals and see them come to life.Because when you feel like yourself - aligned, creative, energized - you feel truly fulfilled.You benefit, your team benefits, and your loved ones benefit.

Phase I

Vision Setting

As you take on new projects at work, you'll usually look to understand the objective.Together, we do the same for you. We begin by uncovering the vision beneath the noise, because clarity grounds everything that follows and becomes your catalyst towards feeling fulfilled. This isn't about over deigning your life - it's about giving space to the things you already know and uncovering any limiting beliefs that might be in your way.

Program Delivery

Phase I Outline

Session 1: Introduction
We start with an introduction to the 3x3 framework and the Wheel of Life - two structured tools designed to help you see the full picture, raise your self-awareness, and clarify what fulfillment actually looks like for you.Sessions 2, 3, 4: Wheel of Life
Through the Wheel of Life, we look at your relationships, well-being, lifestyle, and career - not to measure success by external standards, but to get honest about what’s satisfying, what’s missing, and your intentions moving forward. Gradually, we bring to light what success means to you.Sessions 5: Vision Setting
I provide a visual summary of the intentions that came through the Wheel of Life exercise so we can bring clarity to your vision. As we review the vision you hold for your life - across relationships, career, lifestyle, and wellbeing - we start uncovering the patterns, pressures, and beliefs that may be standing in the way and create space to shift the default programming that may no longer be serving you.Session 6: Next Steps
We identify clear, accessible next steps to help you move forward in alignment with your vision. With the groundwork laid, we explore whether Phase II could help you stay connected to your vision and navigate what comes next with intention and clarity.In Every Session
We’ll address any real-time challenges and I'll introduce personalized tools to bring relief and clarity along the way. You’ll be supported in showing up fully, without self-negotiation or minimizing your truth.

Outcomes

A clear, motivating vision. A sense of relief and clarity on what you truly want in key areas of your life - based on your own values, not external expectations.Awareness of what’s getting in the way. A deeper understanding of the beliefs, habits, and patterns that shape your decisions - so you can start making more intentional ones and uncover freedoms you may not have realized were available.Personalized tools for aligned action. A structured summary of your insights and a set of practical tools to help you move forward with focus, confidence, and direction.Clarity that shifts your presence and perofmance. As you reconnect with what truly matters, you start showing up lighter, more creative, more energized, and more present. Benefitting you and those around you.

Program Tools

Investment

This program is a proven, personalized process to help you move from stuck to clear - guided by a certified life coach who combines corporate experience, strategic thinking, and deep listening.This is your first step toward meaningful change, at work and at home.$1,350 CAD + tax
(payment plans available)

Clarity, your first step to feeling fulfilled, is closer than you think.Book your no-commitment intro call and let’s map out what’s next, together.

"Aida has the ability to direct you into finding your own conclusions, looking at the bigger picture, and laying out steps in order to help you achieve them."

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Phase II

Aligned Action

You’ve clarified what truly matters.
Phase II is about updating how you make decisions and take action, so your choices feel more intentional, aligned, and fulfilling.Alignment is not a one and done. It's a practice we work on together, from one real life decision to the next, so your attention is able to flow where you intend it to. As we work together, new experiences, new data points show up, and we consistently use that as information to refine your vision and help you evaluate your decisions.

Program Delivery

Phase II Outline

Sessions 1–3: Discovery & Growth
We'll examine the actions you've taken in Phase I to see what’s working, what’s draining, and why. You’ll start recognizing the data in your emotions, noticing when your thoughts need redirecting, and accessing the freedom you already have to choose differently.Sessions 4–9: Integration & Momentum
As change unfolds, resistance often shows up - internally or in your environment. Instead of pushing through, and falling back to what you "should" do, we value these moments as important data points. Together, we adjust and refine the work in real time, a skill you’ll carry with you long after the program ends.Sessions 10–12: Sustaining Alignment
We reinforce what’s working and expand your capacity to stay aligned. You’ll leave with clear strategies, captured in your Journey Log and 3x3 Framework, your personal cheat sheet to pause, reset, and continue making choices that truly fit.

Outcomes

Aligned decisions in real life. You’ll have the tools to pause, identify, and choose accessible actions that align with your vision and intentions - especially in moments of tension or uncertainty. We ground this in the vision you defined in Phase I, so your decisions move you toward the life you want.Habits and boundaries that work for you. Together, we’ll update the patterns and programming that no longer serve you. Your habits will begin to reflect the life you’re building - supporting your well-being, your relationships, and your capacity to stay aligned.Taking up your space. You’ll show up more fully as yourself - clear on what matters, grounded in your needs and desires, and able to express them in a way that feels true to you, even when met with resistance. You’ll also gain clarity on what doesn’t need your energy - what you're safe to release or let others handle - so you can continue to focus on what truly counts.Your fulfilment, their relief. As you start honoring what’s true for you, you naturally bring more patience, presence, and ease into your life - and that ripple benefits those around you too.

Program Tools

Investment

Phase II offers the structure and accountability to turn clarity into accessible, consistent, meaningful, and aligned progress. With each step, you reinforce habits and decisions that lead to real fulfillment.$2,700 CAD + tax
(payment plans available)

You've worked hard to get to where you are and there’s more freedom in your life than you realize - but outdated habits can cloud it. With the right support and accountability, you can optimize your freedom and uncover creative solutions that are available to you. This way you can make decisions that feel good, leading to a fulfilling personal and professional life.Book your no-commitment intro call and let’s map out what’s next, together.

"Aida is my life hack. I cannot reemphasize how much her program has helped me. It’s given me so much clarity, actual tools to manage stress and a framework for my life. She's so good at this! "

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9 coaching's
3x3 Framework

Th 3x3 framework is based on the premise that burnout happens as result of trying to keep up with other people's expectations at the expense of your own needs and desires. It's not just about doing too much, it's about doing too much that doesn't fill your cup. On the other hand, joy, energy, and fulfillment come as a result of embracing who you are and acting in alignment with your genuine intentions.We work using 3 pillars of your life experience:
1. your thoughts,
2. your actions, and
3. your feelings.And since any method's effectiveness depends on your state of mind, we customize the prompts and exercises to your 3 different states of being:
1. the aligned state,
2. the autopilot state, and
3. the conflicted state.Most of the work we do is centered around updating your habits of thought and action in the autopilot state. The more your autopilot thoughts and actions are aligned with who you are, the easier it is to get to the aligned state - a state of joy, energy, fulfilment, creativity and performance.

The starting point

Does this sound familiar to you?

You’re working really hard, trying to surpass expectations, pushing through any challenges, and making sure everything is ok for everyone else. You're providing for your immediate family while trying to support your family of origin, you're spending long stressful hours at work doing everything you can for your boss and coworkers, you're showing up the best you can for all your social obligations, and you're trying to look good while doing it all.You’re “fine” but you’re anxious and frustrated. Do you stop? No, you keep going, coz you still can.This is what I call the Hustle-Burnout Cycle. You're go-go-go when you're in your autopilot mode, truly believing your worth is dependent on you exceeding other people's expectations. And then you might find you're only deserving to stop once you're overwhelmed, exhausted, or sick. But you quickly cycle back - as soon as you feel better - you're back to hustling, scrambling, running on fumes. From time to time you feel joy and light-hearted, but it's often left to chance and feels very fleeting.No wonder you keep feeling disillusioned, I doubt this pattern aligns with the vision you hold for you life. You’re running on programming and habits that were instilled in you a long time ago. Ones that might have been successful at one point in your life, but are now leading you to exhaustion over and over again.This is where most of my clients start.

The journey

Let's update those habits

The work we do is based on my 3x3 Framework. We work on updating your habits of thoughts and actions to align with your vision, while being mindful of your emotional feedback; and the work is tailored depending on your current state of being - are you aligned, on autopilot, or conflicted?The 3x3 Framework Matrix looks like this:

if you're on mobile, turning your phone to landscape might work best

The 3 States of BeingLevel 1 (L1) - Aligned State is the state of joy, energy, fulfillment, creativity, and performance.
We update your experience of this state from one where you are preemptively limiting your joy to one where you embrace your flow and inspiration.Level 2 (L2) - Autopilot State is where we spend most of our time, going about our day.
We update your experience of this state from one where you default to hustling to one where you embrace your desires and intentions.Level 3 (L3) - Conflicted State is the state of exhaustion where everything feels impossible.
We update your experience of this state from one where you are hard on yourself and others to one where you embrace your needs and intuition.We all move regularly through these different states and can feel ourself as we are trending to a higher or lower state of being.Most of us spend most of our time in L2 - the autopilot state. If your thoughts and actions in the autopilot state are mostly aligned to your interpretation of others' expectations and misaligned with your own needs and desires, you will likely keeping trending toward L3 - the conflicted state, feeling exhausted and overwhelmed, amongst other feelings. And if your thoughts and actions in the autopilot state are aligned with who you know yourself to be, you will naturally rise into L1 - the aligned state, a lot more fulfilling and performing.The 3 PillarsFeelings You learn to recognize and trust the wisdom in the feedback from your emotions and physical sensations.Thoughts You learn to become curious and intentional about your running narratives, belief systems, the stories you tell yourself, and your mindset.Actions You learn to become intentional about right-sizing your next step, noticing the freedoms you have, and navigating to the different pathways that are available to you.Together, we work on unwinding habits from your hustle-burnout programming and integrating thoughts and actions from your embracing-self programming, at work and at home.To learn more about the prompts I use to guide you as you update your programming in a way that is true to you and helps you prevent burnout, read the detailed descriptions below.

Updating L1
The Aligned State

Find fulfillment as you become present to your joy and take inspired action

Even when you're running your hustle-burnout programming, I'm sure you still experience L1 - the state of joy, fulfillment, and bursts of energy. But I bet it often feels like it's left to chance and there is a looming limit, you could simply lose that feeling at any moment.We update your thoughts and actions to reflect that you can use the time you are in L1 to expand your thoughts so you can uncover new actionable ideas, make productive changes, and be present to what you enjoy.L1 tends to be a very creative and high performing state, in addition to being one of joy, energy, and fulfillment.

Updating Level 2
The Autopilot State

From focused on "should do" to embracing your desires

Most of us spend most of our time here - we are designed this way. Depending on what we are busy doing in L2, the unconscious habits we have, we will find ourselves more often in L1 or L3.I guide you as you tune into and embrace your desires so you can learn how to bring those to the table, while understanding your fears and limiting beliefs. This is not about over-designing your life, but instead about tuning into the design specs that you already have in mind. This is also not about what you're "supposed" to want, but about what truly makes you smile. Knowing what you truly want can feel nebulous, in which case we start by understanding what you don't want.The more you run programming that aligns with what you want to experience in life, the more you will find relief and naturally raise into L1, preventing burnout and finding fulfillment along the way.

Updating Level 3
The Conflicted State

From being critical to embracing your needs

L3 happens when we have been in breach for too long. This is the state of overwhelm, exhaustion, disillusionment, anger, shame, amongst other feelings. Once burnt out from hustling too long, the tendency in the Hustle-Burnout Matrix is to become very critical of ourself or of others.The work we do here is to reconnect with your needs, more often whispered by your intuition than familiar to your consciousness. Following that intuition helps provide some rejuvenation so you can get back to L2 or L1 and do the things you love.Unlike L1, which is an incredibly preforming state of being, everything is messy and difficult in L3 - so we avoid problem solving, and instead focus on R&R, which can take anywhere from a couple breaths to several days.

"Aida has the ability to direct you into finding your own conclusions, looking at the bigger picture, and laying out steps in order to help you achieve them."

What my client said after 3 months of working together

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More information

If a question came up for you, it is likely that someone else had it too. Here are answers to some of the most common questions I get.

What is the difference between a coach and a therapist?

We are fortunate to have so many professions dedicated to our mental wellbeing. My favorite analogy is to compare a coach to a personal trainer, and a therapist to a doctor. If your ankle is broken, you will likely see a doctor. But after the surgery, to strengthen the muscles around your ankle, you would work with a personal trainer.A coach for your mental health is like a personal trainer for your physical health. A coach helps you strengthen your mental muscles so you can achieve the goals you hold for your life, even though things might seem "ok" or "fine" from the outside.

What do you mean by holistic?

At 9 coaching, “holistic” means two things:What we cover: We look at the whole of your life: career, relationships, well-being, and lifestyle, not in isolation, but as interconnected parts of your experience. Because what’s happening in one area often affects the others.How we cover it: We work across your feelings, thoughts, and actions. Your emotions offer data, your thoughts shape decisions, and your actions create momentum. Together, they give a full picture - and a powerful way to create lasting change that reflects the vision you hold for your life.This approach is what makes the work deeply personalized and effective - not just in theory, but in your real life.

Won't I just be selfish if I embrace my intentions?

I love this question. It's an opportunity for me to talk about the creativity that arises when you consider your intuition, your inner guidance, your inner wisdom that expresses itself through your needs and desires. By tuning into your inner voice, you can start bringing in a new flavour to your relationships, your work, your health, and other areas of your life. I like to think of the whispers of that inner voice as new data points, as design specs, that you can add to the other design specs that exist in your life. And yes, sometimes, there is conflicting interests - which is were the help of a professional coach really comes in handy. For most of my clients, the reality has been that discovering what they want to experience and then suggesting that to their loved ones & finding out what they want to focus on at work and suggesting that to their manager, has yielded wonderful results, acceptance, open communication, and routes to fulfillment and joy. There is often more freedom in our life than we realize.

"Aida is a gifted coach. Her amazing listening skills, thorough knowledge and on point questions have helped me deepen my self-reflections and progress tremendously in aspects of my life that had been stagnant for years!"

What my client said after 3 months of working together

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Let's connect

I look forward seeing how I can support you in finding clarity about what lights you up and how you can take steps towards making it happen.

The best way to get started is to book a free introductory call so you can share where you are at and I can provide more details about my services.

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